Setterr for salons and barbers
The 'anything Saturday?' DM arrived mid-cut. Setterr booked it.
Salons and barbers get DMs all day and can answer none of them with hands full. Setterr replies in seconds with your services and prices, checks what the client wants, and sends your booking link — so the chair stays full without the phone.
The DM you didn't have to answer
Friday, 2:15 PM — you were mid-cut
hi! love the balayage you posted. how much and do you have anything Saturday?
Thank you! Balayage starts at $180 depending on length, and Saturday's tight but there's usually something. Is this a first-time colour with us or a refresh?
first time, hair's about shoulder length
Perfect — that's right in the $180–220 range. Book straight in here and pick whatever Saturday slot shows: [booking link]. If nothing works, reply and I'll find you something.
Booked: Saturday 1:30 PM · logged in your Setterr inbox
Answered from your own brief, qualified the way you would, booked only when it fit — and logged, so you can see it happened.
How it works
- Sign in with Instagram through Meta's official login — no password sharing, no gray-area tools.
- It learns how you answer. Setterr imports up to 90 days of your DMs, booked-first, infers a brief, and you review it.
- Drafts first, then autopilot. Approve replies until you trust it, then flip the switch — with one-click takeover on any thread.
Built for how salons and barbers book
- Services and prices, answered accurately — From a brief you keep current — ranges, add-ons, policies.
- Checks what the client wants — First-time versus regular, length, colour history — the questions you'd ask.
- Sends your booking link — Whatever you use — Fresha, Vagaro, Square, Booksy, Calendly — at the right moment.
- Deposit and cancellation policy — Stated in your words before they book.
- Follows up — 'I'll book next week' gets a nudge next week.
- Staff one tap away — Anything unusual is flagged; you take over with one click.
In Setterr's live workspace, 11.4% of engaged Instagram leads booked a call against a 1.94% industry average — see the benchmarks. See the flat pricing — $250 a month for 500 conversations, no per-lead fees — or how the setup works.
Frequently asked
Does Setterr book directly into my salon software?
It sends the booking link you use (Fresha, Vagaro, Square, Booksy and others) at the right moment. Calendly connects natively with two-way sync.
Can it quote prices?
Yes, from the ranges in your brief, and it explains what changes the price (length, add-ons) the way you would.
Will it handle multiple stylists?
Your playbook can describe each stylist's specialities and booking link, and the AI routes the inquiry.
How fast is setup?
Sign in with Instagram, review the inferred brief, and approve replies in draft mode until you trust it — usually the same day.
Keep the chair full without picking up the phone
Connect Instagram, let Setterr learn how you answer, and watch it handle a real inquiry before it goes live.
Start freeFrom $250/mo · works with your booking link · official Meta API